Module outline presentation blurb

Prior to presentation day:

• You will have identified your own personal promotional strategy in terms of current peer group or industry standards and targeted actual or potential applications.
• You will have compiled an exhaustive blog detailing how you have actively sought out and approached potential clients; How you have presented and promoted your work to a range of potential audiences and clients; List of companies, professional contacts, which you evaluate as relevant and useful to your future work, using information gathered from public and including possible client reaction (e.g. email conversations) An evaluation of your work in terms of its commercial application, audience, and potential uses and development. Structured plan for the development of your work and professional next step.
• You will have planned and produced at least 3 promotional materials, events or products
• You will have established a web presence that acts effectively as an online portfolio and contact portal, which is outward-facing, easy to search for and is distinct from your coursework blogs/websites.
• You will have prepared a portfolio, which will be appropriate to your practice and of professional standard with high quality images.  Digital portfolios are appropriate to digital applications, but printed images should also be available.
• You may have organised appropriate events such as exhibitions, collaborative projects, groups, collectives or special events that are appropriate to your identified promotional strategy.

At presentation you will:

Present a complete and appropriate promotional strategy that matches the industry expectations of your projected Illustration aims, this must include either: 

a. Physical portfolio or

    Digital portfolio (Only suitable for digital artists, Must be “browsable”)

b. 3 promotional materials, events or products

    Originality and innovation should be married with appropriateness and high quality production.

c. Web presence (NOT your normal coursework blog)

Your blog to be emailed to both tutors on 10th March 2016